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Adobe Experience Cloud Momentum Highlights Annual Revenue 2014 2019 $3.5B $3.0B ~66% ~90% $2.5B of top 100 of top 100 $2.0B customers have customers have $1.5B 3+ products 3+ products $1.0B ~$3M ~$6M $0.5B $0.0B Average ARR Average ARR of top 100 customers of top 100 customers Source: Adobe; FY2019E reflects FY2019 YTD results and Q4FY19 financial targets © 2019 Adobe. All Rights Reserved.

Adobe 2019 Financial Analyst Slides (11/4/2019) - Page 68 Adobe 2019 Financial Analyst Slides (11/4/2019) Page 67 Page 69